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Beyond the Blog Writing a blog can be a huge relief when you’ve done it. You close the browser window after you hit publish and grab a coffee and think you’re done. Sorry but you’re not. No point in producing a blog if…
Why great product photographs matter So, you have a great product…you can talk about its features and benefits and why your ideal customer should purchase it with passion and belief; so why would you not add a great visual to strengthen your proposition?…
What is Ransomware and how can I protect myself against it? You have probably heard of Ransomware by now, with several high-profile attacks in the news in the first half of 2017; many organisations worldwide, including our own NHS, have been hit by…
The harsh reality of paying for social care In 2014, NFU Mutual published the findings of a survey they had conducted regarding long-term care fees. The survey concluded that care home costs were leaving 75% of us without an inheritance as thousands of…
What is your key message in your business? The one you focus on. When I started my business in Devon in June 2014, I offered an array of services from PR to social media management to business development to event management etc., for…
HR Advice Social Media Policy Reputation. They said what?! I believe it was Benjamin Franklin who said, “It takes many good deeds to build a good reputation and only one bad one to lose it.” In business, many good deeds can also cost…
Why I decided to write an eBook. Starting a new business can be really exciting –choosing a name, designing a logo, ordering business cards, setting up a website/Facebook page other social media accounts etc, however the financial side of things often get overlooked….
Thanks to Jo Painter, Confidence Coach, for guest blogging to kick off 2017 to a confident start! Confidence Traps to Avoid as Women in Business in 2017 With the start of a new year, it’s natural to reflect on how you’re going to…
Can’t afford to use a copywriter? In business, you can’t afford not to! There is a big misconception about using a copywriter’s services. Cost is always an instant barrier, even before you’ve checked out the prices! It is assumed that it will automatically…
Why is SEO friendly website copy so important? Meet Bob. A tale of keyword lacking woe with website copywriting. Bob is a smart, creative, and talented guy. He’s come up with an idea for a software product that every small business owner should…